best email marketing services for small business
If you are a small business owner who is just getting started with email marketing, Constant Contact is the best service for you. If you want great email delivery and the best all-in-one platform for small businesses, Constant Contact is your best bet. If you are new and just starting out with bulk email marketing services, Constant Contact is the best email marketing tool provider for you. For example, if you're sales-focused and want to take care of email delivery and marketing tools, constant contact is a great choice.
email marketing services for ActiveCampaign
For the vast majority of small businesses looking for a great email marketing tool that's easy to use and affordable, ActiveCampaign may be the best balance of functionality, convenience, and ease of use. If you're a small business, I'd recommend a tool like ActiveCampaign, which might be more suitable as it offers a built-in CRM and more advanced marketing features for roughly the same price.
Hubspot, ActiveCampaign, Sendinblue, and to some extent Omnisend provide an all-in-one marketing and sales platform with many features beyond email marketing, while the rest are mostly used to manage and automate email marketing. For example, Hubspot comes with a library of ready-made sales email templates that you and your business can use. Many of the above offer drag and drop email templates to take the hassle out of designing beautiful emails.
- You can create email newsletters with a drag and drop generator, automate email sequences, and create mobile-friendly signup forms that look great on any device.
- Key features include email list segmentation, email automation, campaign analytics, registration form builders, pre-made templates, and online surveys.
- Other key features are email automation options, custom content, a subscription form builder, tag-based customer segmentation, and over 70 integrations with various third-party applications.
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Best of all, you can easily integrate AWeber with your WordPress site, login page builder, or subscription form builder.
- With AWebers' unlimited email templates, pre-saved images, autoresponders, and tons of integration options, you have all the resources you need to grow your small business.
- AWeber provides all the tools you need to expand your mailing list.
- AWeber is an advanced email marketing service that has all the tools you need to generate leads, build larger email lists, and grow your business.
MailerLite offers many features and capabilities for creating newsletters, marketing, and other emails at a low cost. ConvertKit allows the user to create a mailing list, start generating leads, and build a mailing list. This is a great service for startups and small businesses with limited resources, or for those who don't want to do it themselves.
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Convertkit provides powerful features for writers and bloggers, but it's also popular with small businesses. It has a simple email generator to create emails that look great on all devices. ConvertKit allows you to send unlimited emails to your contacts. ConvertKit makes it easy to segment contacts into existing contacts and lets customers send different emails to each contact.
ConvertKit has all the features you'd expect from an email autoresponder, like sending automated emails once someone subscribes to your list. ConvertKit has email support and has a huge knowledge base and great tutorials. ConvertKit is an Email Service Provider (ESP) designed for bloggers and online entrepreneurs such as podcasters, course creators, and YouTubers who need a simple yet powerful platform and sophisticated marketing tools.
Mailchimp
Mailchimp is the most popular small business email provider in the market.
Launched in 2001, MailChimp offers to send emails, set up automation, and run targeted campaigns for email subscribers - obviously everything your business needs to speed up email.
A regular MailChimp campaign helps you personalize your emails by enhancing your marketing campaigns and engaging your audience.
Mailchimp is suitable for freelancers, those who run small and medium businesses, as well as brands and startups on a budget.
- The service (at least in its basic version) is free and offers a wide range of integrations with other platforms, including Facebook and WordPress. Mailchimp is a powerful conversion optimization tool that will help you convert website visitors into email subscribers and customers.
- MailChimp is a newsletter tool for small business verticals, but it doesn't work for integrating a complex email marketing strategy into big sales practice, which is often the case with large corporate brands.
- In addition to sending basic newsletters, the best email marketing services offer personalized autoresponders to help you get new subscribers through auto-generated emails based on special occasions such as their birthdays or anniversaries a welcome email, or a thank you email for your recent purchase. The most common type of email campaign is when you offer recipients a reward in exchange for signing up for your mailing lists, such as a discount on your product or service.
- These services allow businesses to send email campaigns, test messages before sending them to the masses, combine emails with social media efforts, and monitor the effectiveness of these campaigns.
- With these services, you can also set up a series of emails (as a tutorial) to send to user segments, and you can pause or stop the campaign at any time. You can easily segment your customers based on demographics or lead scores and manage your email list by importing, exporting, or editing your contacts.
7 best email marketing services for small business
We recommend that you don’t choose a provider based solely on a catchy name, a large social media presence, or because they seem convenient because they use advertising companies claiming they offer the cheapest email marketing services. Notes; While there are other popular email marketing solutions on the market, such as ConvertKit, GetResponse, Mailjet, AWeber, Constant Contact, Moosend, SendPulse, ActiveCampaign, and more, we don’t think their free offerings fit this list well. (or none at all). Get started with all features for $9 per month, including an easy-to-use email workflow builder for building your email sales funnel for maximum conversions.
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